Media literacy is possessing the knowledge to be competent in assessing messages carried by mass media (Vivian 6). Basically, media literacy is being able to understand the messages that modern technology is constantly conveying to us. Media is absolutely unavoidable, due to the fact that it is everywhere. It shapes our lives and is a testament of the advances we make over time as a human race. Having media literacy and being able to comprehend all of what is around us is crucial to live in today’s world. News, entertainment, advertising, etc... is all expressed and communicated through media and technology. If we didn’t have the ability to understand it we would be completely lost. It is interesting to think how many years back there wasn’t technology and media like there is today. It is so hard for people like us who are so used to how things are today to think of how they possibly survived and stayed current with the information they had and how they communicated it.
Thankfully, there is so much media around us all of the time that I believe it’s near impossible to not be media literate to some degree. Just from living in today’s world people will pick up on how to comprehend certain forms of media communication. It is the fuel that keeps our race going.
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