Tuesday, November 30, 2010

How does mass media shape the publics agenda of issues?

Mass media has a huge effect on the general public. People are easily influenced by the media. If the news reports that mad cow disease may be going around then no one will eat any sort of cow or drink milk until the media claims its safe. Peoples schedules revolve around the media. For example, I tune it to the weather station everyday to determine what my agenda will be. The media also influence peoples opinions on certain issues. The war on terrorism has been portrayed a number of ways by the media. Some TV stations will support it and some won't. Regardless, the media shapes the publics agenda of issues by what the present to them. If the a murder is all over the news then that's what the public will be focused on. Lately the BP oil spill and the South Korean bombings have been big in the news. Consequently, these are the only issues that have been talked about amongst me and my friends. The media focuses on certain issues and relays them to the general public. Most people don't realize that there are more issues than those just those on the news.

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